What does World Health Day and DNA Day Have to Do with Kids’ Health?
Last week, the team at Canada’s Children’s Hospital Foundations (CCHF) was thrilled to attend the Canadian Marketing Association’s CMA 2020 Award Show & Gala for the first time, which recognizes the top marketing initiatives from Canadian brands in the past year.
We are even more thrilled to announce that we received a bronze medal for our work with our agency Innermost Digital in the category “Brand Building: Social Causes”. This is a huge honour for both teams. Thank you, CMA!
CCHF collaborated with Innermost Digital to tell our story of impact. Our partners are changing the future of healthcare in Canada for kids, and our aim was to illustrate how the funds their employees raise change lives in every neighbourhood across the country. This video also serves to inspire organizations who are ready to stand up for children’s health in Canada by showcasing where their efforts are allocated. Every dollar raised through our programs and initiatives is given back to the hospital foundation, and that dollar stays local.
Together, if we change the health of children, we will change the health of Canada.
View the impact video below.
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